Spring 2008 Courses

Here are the course names, dates, and a short description of the courses I will take this spring.

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BUSI 520 - Strategic Marketing Management
Jan 14, 2008 - Mar 09, 2008
This course is designed to provide the M.B.A. student with a working knowledge of the steps involved in the analytical and decision-making processes involved in formulating, implementing and controlling a strategic marketing program for a product market entry. In addition, this course covers topics such as: 1) relationships among corporate, business level and tactical strategies; 2) relationships between marketing strategy and the internal/external operating environments of an organization; and 3) relationships between marketing and other functional areas of the organization. This course also explores the influence of technology on business-to-business (B to B) and consumer-to-business (C to B) markets.

BUSI 620 - Global Economic Environment
Jan 14, 2008 - Mar 09, 2008
This course covers the tools of microeconomics useful in the analysis of producer and consumer behavior. The economics of demand, production and cost, and pricing and output decisions in a market system form the core of an approach adapted to the challenges faced by managers in the private, public, and nonprofit sectors of the economy. The coverage is from the domestic, as well as global perspectives.

BUSI 502 - Servant Leadership
Mar 17, 2008 - May 09, 2008
The MBA leadership track follows a holistic approach that deals with the heart, the head, and the hands. Servant leadership aims at the heart. This course blends the academic leadership theory of servant leadership with applied biblical integration. The Liberty University School of Business embraces the biblically-based Servant Leadership as the normative approach to leadership. As a theory, servant leadership is supported by a growing body of academic literature. Students learn practical lessons, applying the principles they are learning in the course while shepherding their teams through required tasks.

BUSI 561 - Legal Issues in Business
Mar 17, 2008 - May 09, 2008
This course provides the student with a foundational knowledge of the legal issues that both start-up and established business enterprises face. Armed with this wisdom, the student will more correctly assess an organization's need for competent legal advice from an experienced professional in matters of contracts, corporations, employment, insurance, intellectual property, international trade, leases, limited liability organizations, partnerships, and homeland security concerns.